Timeless Brand + Website Design for Coaches
Working closely with my clients, each project begins by deeply understanding the core of their business. Only then do I begin crafting a brand and website design unique to them.
You’ve got big plans for your business but your website is holding you back.
I can help.
If you’re anything like my clients you’re finding yourself repeatedly overwhelmed and frustrated with the state of your website and overall digital strategy. It’s time for a change.
I’m Katie O’Brien and I’m a web designer and digital strategist that specializes in working with coaches and consultants. As a Certified Professional Coach myself, I get the world of coaching... but I also understand what it takes to run a successful online business.
Your website should not only be your greatest marketing asset but should also be in full alignment with who you are and what you represent in this world. But you're finding yours isn't measuring up.
Let’s get you a fresh new brand design, strategic website and online presence that’s polished, professional and uniquely yours.
"The experience was much more than just building a website. It helped me to think strategically about my business, my brand, my marketing, and my ideal client. And the end product is beautiful."
Krista Spence, Executive Coach
From the kick-off call to launch day and beyond, I’m dedicated to providing you a streamlined experience where you feel supported every step of the way. Here’s a peek at my process.
Timeline: 8 weeks | Investment: $7,500+
Discovery + Strategy
We’ll begin with a kick-off call to get clear on your top business goals, your ideal client and visual direction of the project. No lengthy questionnaires here, I like to walk through the discovery process together to ensure we’re on the same page moving forward.
Next up, is focusing on the visual identity of your brand. This includes your new logo design, logo variations, opportunities for refinements, color choices, brand font choices, and more.
Website Design + Development
Once we’ve nailed the strategy and established your brand identity, next up is the website. This phase is much more than getting a pretty website, each page is strategically designed and built out according to the goals mapped out during our kick-off call.
Once the website is perfected and tested, we’re ready for launch. This is the day where you sit back and watch your new brand come to live online.
Training + Support
On launch day you’ll receive a detailed Launch Packet PDF that not only includes how to access your new website but how to use it, too. Inside you’ll have a link to a custom training tutorial to help you feel confident and comfortable using your new site. You’ll have access to me for a full 30 days after launching for any last-minute support or questions.
After your support window ends, my flexible support options have you covered. Whether you just need your monthly maintenance covered or are looking for a more strategic partnership, I'm here for you.
"Working with Katie has been tremendously helpful in scaling my business. I was finding it challenging to represent my offerings in a user-friendly and straightforward manner, and Katie was really instrumental in bringing my vision to life."
Jill Griffin, Mindful Career Coach
Think we'd be a dream team?
We might just be a dream team if...
We'd likely NOT be an ideal team if...
"Katie is extremely easy to work with. She listened to our needs, offered her professional insights, and project managed the site so that everything ran smoothly. Katie brings her creative vision to the table plus strong attention to detail so we knew we were in good hands. We could not be more pleased with the results."
Joseph Michelli, PH.D., Best-Selling Author + Speaker
Frequently Asked Questions
Below is a list of frequently asked questions my clients have asked prior to us working together.
While I tend to be known as the web designer for coaches, I've worked a variety of small businesses. The only caveat is I have to stand behind the work they're doing and feel we'd be a good fit for one another.
In the past I've worked with interior designers, bloggers, speakers, insurance agents, consultants, best-selling authors, photographers, podcasters, retreat leaders, yoga instructors, attorneys, healthcare professionals, and, of course, many coaches including but not limited to: wellness coaches, career coaches, leadership coaches, corporate coaches, life coaches, energy coaches, executive coaches, fitness coaches and more.
Depending on your project scope, you'll want to plan for 8-10 weeks from start to launch.
I've been at this for a while now and have learned to respect the process. Every step is vital to the success of each project. Not to mention I tend to book 3-6 months in advance. I'm not the designer for those looking for a website in a week.
Projects begin at $7,500 for brand design + websites. Those who already have a solid brand identity and only need a website will start at $6,000.
I feel copywriting and web design are two totally different animals and skillsets. I highly recommend all of my clients to hire a professional copywriter (+ I've got some really great contacts). However, if you plan on writing your own copy, I will do a light-proof as I'm designing as well as suggest heading placements and calls to action throughout.
Of course! I've been WordPress (.org) loyal since opening the doors to my business. I love the flexibility of the platform. From a simple opt-in splash page to robust membership sites, WordPress is my go-to.
After launching, you'll have full access (+ knowhow) to edit and update your new site all on your own if you choose to do so. You'll be provided with a custom training tutorial, a live Zoom training session (if needed) and a full 30 days of support after launch.
I work with many clients long term supporting them with all of their website, digital strategy, and brand design needs. Think along the lines of PDF design, online courses, sales pages, funnels, email marketing support, graphic design, website maintenance, and more.
Don't see your question listed here? Click the button below to get in touch, I'd love to connect and provide you with all the clarity you need to make the best decision for you at this time.