Simple is beautiful, timeless and unforgettable.

But right now your website feels anything but simple.

Between the frustrations behind the scenes and the outdated design, you're craving a healthy dose of chic simplicity to upgrade your brand.

You're in the right place. I can help.

About, Katie O'Brien, Web Designer for Coaches

I'm Katie O'Brien. As a Certified Professional Coach turned Web Designer I strategically design and build WordPress websites just for coaches.

Take my hand and let's dive into this together.

Working together, you'll dream and I'll design. You'll envision and I'll build.

From start to finish, I've simplified the entire process. Here's a quick peek at that process:

Phase 1:
Dreams + Strategy

Phase one is all about clarity while pinpointing the mood of your brand. Between the branding questionnaire, shared Pinterest board and a strategic kick-off call, this is the phase where you get to brain dump everything and anything while I strategically pull everything together.

Phase 2: Branding + Logo Design

Armed with the prep work from phase one, this phase is where your new logo and brand colors come to life. At the completion of this phase, you’ll receive a beautiful brand board for reference along with all finalized files to immediately begin using your new logos.

Phase 3: Style Guide + Home Page Design

At this phase, things begin to come together even more. Beginning with a style guide, we'll nail down your brand fonts, colors and other design elements for your site design. After the style guide is finalized, the Home page design mockup will be ready for your review and feedback.

Phase 4: Web Design + Development

This phase is when you'll finally get to play and explore your new site in a staging environment. View your site and click around on any device as you take in the full design. Here you'll also have space and grace to submit any and all feedback during the scheduled rounds of revisions.

Phase 5: LAUNCH + Follow-up Support

This is the day + phase you've been dreaming of! Here the staging site and full web design are moved over to your domain and testing is completed. During this phase, you'll receive your launch packet and training materials on how to access and update your new site. You'll also have access to me during the post-launch support window.

If you need continued support after going live, I've got you covered there, too.

Need a bit more details? Check out the FAQs below:

Are all your sites built on

Yes! All sites are built on If you're currently on another platform such as or Wix or SquareSpace, I can easily transfer your domain and new site over to upon launching.

If WordPress intimidates you, I've got you covered. As soon as we launch you'll be armed with simple to follow video tutorials walking you through how to use and update your new site. And I'm always just an email away for any additional support you may need.

How long will it take?

Plan on about 2-3 months from your scheduled start date. It's closer to the two-month range if you're just getting a website. If you're interested in the full suite (ie branding, logo + web design) that's going to be closer to 3 months.

From day one you'll have a full overview of our project including the exact dates you'll see mockups, your staging site and when we launch.

How much will it cost?

Branding, logo + web design projects average around $4,500-$6,500. There are several factors that can increase or decrease this cost such as the number of pages of your site or if it requires advanced functionality required (ie membership site or e-commerce setup). After our intro talk you'll receive a customized proposal for your project to see the details of the investment.

Do you offer payment plans?

Yes! Depending on the services you need and the cost of your project, your project total will be broken up to 3 or 4 payments that will be due as follows:

Typical Web Design + Branding Payment Schedule:

  • 20% is due up front to secure a spot my calendar
  • 20% is due immediately following the delivery of your brand board and logo
  • 30% is due immediately following the delivery of the first design mockup of your Home page is delivered, and,
  • 30% (the final payment) is due prior to launch

Typical Web Design Only Payment Schedule:

  • 30% is due up front to secure a spot my calendar
  • 30% is due immediately following the delivery of the first design mockup of your Home page is delivered, and,
  • 40% (the final payment) is due prior to launch
What do I need BEFORE working with you?

Basically, you're required to provide copy + images (ie headshots, photography, etc.) prior to me beginning the design process.

But I recommend we chat before you get anything together for your new site. After we chat I'll have a better understanding of your goals can advise you on what you'll need to have ready prior to your project start date.

Do you use a particular theme or template?

All of the sites I build are custom built. That means I start with a blank slate for each new design.

I do use the Beaver Builder child theme that acts as a framework for me to build your site on within WordPress.

I then pair each theme with the Beaver Builder plugin that will grant your site drag and drop abilities that will simplify how you can edit and update your site in the future.

Do you offer on-going support after launching?

Yes! You'll get a free window of email support after we launch. Then after that window closes I'll be available for a la carte support projects, monthly retainer support for ongoing needs or virtual power hours for 1:1 trainings or strategy.