Katie O'Brien, Web Designer for Coaches-24 SQ


I'm a web designer and brand strategist sharing all I know about running a business online. With a special focus on simplifying websites, below you'll find helpful how-tos, recommended resources, client spotlights, and more.

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The Getting Started Series

The posts shared in this series will introduce the basics of getting started with each topic mentioned. Topics will range from WordPress, email marketing, blogging, client management and more.

Getting Started with DIY Monthly Maintenance for Your Website

 Just as you’d take your car in for its routine oil change and take yourself to the dentist for a cleaning… your website needs regular maintenance, too. This is something you can hire out to your designer or developer or something you can take care of yourself if you’re committed to remembering. Keeping your…

Client Spotlights

Get a behind-the-scenes look at a few of my favorite projects. Here you'll find the stories of wellness coaches, leadership coaches, business consultants, best-selling authors and more.

Web Design for Executive Coach + Consultant, Lisa Christiansen

Lisa helps executives to unleash their full leadership potential, so they can bring business and people together to deliver outstanding results. Her coaching style exudes trust, professionalism, and experience. She needed a site that matched these qualities and more, attracting her ideal client.

Web Design for Executive Coach + Leadership Trainer, Astrid Teigaas

While working with top leaders and CEOs, Astrid needed something professional but that wouldn’t lose her personal style. She was delivered a clean and modern WordPress website that will serve her business for many years to come.

Web Design for Executive Coach + Leadership Expert, Harriette Schumacher

Harriette wanted her website visitors to feel inspired, welcomed, motivated and ready to take action. Through the design of this website, we positioned her as the expert and invited them to reach out for more information in more ways than one. The end result? A classic yet commanding website design for her personal brand.

Recommended Reading

As a business owner, I'm always reading. I tend to balance my reads alternating between faith-based and business-focused. Here I'll share with you the business books I most recommend and my key takeaways from each.


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The Archives

While you won't see some of my first blog posts dating back to 2011... you will find some oldie-but-goodies below.

Why I Finally Switched from MailChimp to ConvertKit

How to Design a Great Coming Soon Page for Your Website

Where to Find Great Stock Images for Your Website

How to Automatically Update Your Footer’s Copyright Year

A Simple Guide to Updating to WordPress 5.0 (+ Gutenberg) when using Beaver Builder

Best Practices for Optimizing SEO, As Suggested by Google

5 Reasons to Choose SiteGround to Host Your Website

What exactly is a plugin?

How to Easily Add Custom Fonts to your WordPress Website

4 Payment Options to Consider for your WordPress Website

How to Create a Sales Page in Your WordPress Website Using the Beaver Builder Plugin

How to Craft a Nurture Sequence that Gets Subscribers to Take Action

How to Add an Opt-in with Beaver Builder WordPress Page Builder

How to Share (+Repurpose) your Content with SmarterQueue, My New Favorite Social Media Scheduler

How to Create a Secret Board on Pinterest and Begin Gathering Visual Inspiration for your New Brand

How to Edit a Page on your WordPress Website with Beaver Builder

What is Web Hosting? Websites, Domains & Hosting Easily Explained

How to Backup Your WordPress Website

How to Update a Plugin in WordPress

Seeing the Wrong Photo When Sharing a Link on Facebook? Here’s How to Fix It

How to Get Started with MailChimp

How to Optimize Images You’ve Already Uploaded to Your WordPress Website

How I’m Simplifying My Web Design Business on My First Work-iversary

How to Setup a PayPal Button and Add it to your Website

How I Manage My Editorial Calendar & Blog Content with CoSchedule

3 Simple Ways to Tame an Overwhelming Email Inbox

How to Declutter Your Website (+ why it’s important)

Tips for Your Upcoming Headshot Session