A WordPress Site Review for Gwen Harrison at www.rocketcitybookkeeping.com.
What I Love & Great Takeaways:
- Loved the friendly personal image.
- First impressions communicates Gwen is super qualified in her profession.
- The table and overall information on the About page is super clean and informative.
Suggestions for Improvement:
- Simplify overall design.
- Perhaps have a professional update the overall site, or outsource just the header image giving it a cleaner, more professional look.
- Focus on your credentials and years of experience. Don’t be afraid to make that a HUGE focus.
- Create a more direct call to action. Suggestions for this could be to move your opt in to the front page of your website to increase incentive for the viewer to interact, and to build your list long term. Or perhaps add a booking/contact form to get in touch with you.
- Remove the security code portion attached to the opt in. Could possibly detract users from joining your list.
- Remove highlights from text and perhaps replace with a simpler bold accent.